From March, 2008

Start Making Sense

Chester City 0 Bradford City 1 - League Two 2007/2008

My Mum used to say to me that there was nothing worse than a bad loser and Stuart McCall proves her right.

Stuart McCall is a bad loser. He doesn’t get all childish though which is pretty much what Mrs Harris was on about but watching him react as City beat Chester 1-0 in some horrible conditions at The Deva Stadium you can see that the City boss does not want to get good at going home with no points.

He probably doesn’t want to get used to finding out that some morons (and I mean morons cause whatever it says next to the word moron in adictionary it should not just say “person that wants your Legend manager sacked after five months for nothing”) are saying that he should be sacked. I’d love to say to everyone of those people that they should say the same to McCall’s face but I doubt they really care about City that much to back up their words with anything. I wouldn’t much care if those people took their £150 a year and did something else on a Saturday if that is what they call getting behind the boys.

There were not many to get behind the boys at Chester and it was not surprising considering the foul weather and some foul displays recently but those who did make up the City mob in this tiny crowd of a thousand and a half did us proud.

And so did the players.

Chester had lost seven home games on the bounce and Stuart saw this is a chance to bin the 451 formation we saw at Stockport on Saturday and go back for a 442. Joe Colbeck gets better and better on the right wing and the combination of Paul Evans and Eddie Johnson worked hard in the middle despite the sort of conditions that make football impossible. The wind took any ball over knee height and fired it around the grass that was skiddy and muddy. Kyle Nix controlled the ball well and that set the scene for the rest of the Bantams play. There was not a whole lot of football played but the best stuff came from the Bantams.

City took control of the game early on and a few times Peter Thorne was caught off side when a sharper eye on the defensive line could have had him adding to his goal tally. Barry Conlon never looks morelikely to score than Thorne but did eventually when Colbeck put the ball over to him for him to finish off well.

From then on City were defending but not defending much. Kevin Ellison looks like a player who deserves better than Chester and his chance five minutes from the end would have gone in if it were not for Scott Loach who was being watched by scouts from Liverpool FC tonight. Looks like we might need a new keeper next term.

Will we need new strikers? We all want Peter Thorne to stay and Barry has a lot of fans because he tries so hard. He could have had a second when he did some kind of windswept overhead kick that hit the bar but the one goal was enough to win.

And winning seemed good for Stuart. He punched the air with two fists and you could see his smile. Lets hope he never gets used to losing and lets hope that the proper Bradford City fans who think about the club rather than just like the sound of their own voices never get listened to when they talk such rubbish as they have this week.

Customer Disservice

I guess that it can be difficult to adjust to life in the fourth division when your team has had a brief spell, two seasons around the turn of the millennium, in the Premiership. The eight consecutive seasons spent in the top two divisions saw so many changes to Bradford City’s stadium in particular and professional football in general that for those who had become supporters only after the promotion of 1996 the surroundings of League Two must be quite a shock.

Some of us, of course, had spent most of our lives watching third and fourth division football at Valley Parade and at away grounds of similar standard. The 1985 fire may well have brought about the biggest structural changes to the old ground, but there have been plenty more since. When we had played for so very many years in a ground with only 4,000 wooden seats and plenty of vast open terracing, the development of an all-seater, 25,000 capacity stadium with modern facilities suggested to the old hands that football really was changing for the better.

For those of us who watched our football back in the sixties at decrepit grounds, where toilets were, shall we say, basic and corporate boxes were about as real as the Tardis, the changes throughout the eighties and nineties seemed to befit the new era. We wanted to be treated as ‘customers’, not just as turnstile fodder. We wanted to bring our children along, knowing that they would be safe and comfortable. The nostalgic days when the youngest spectators were lifted over the heads of the almost exclusively male adult fans, so that they could sit at the edge of the pitch and see what was going on, were dead long before Mr Justice Popplewell and Lord Taylor were publishing their reports into safety at football grounds.

Those of us who had been young supporters in the sixties and seventies had lived through the escalating violence at and around football. If we had thought so far ahead as to wonder whether we would allow our own children to come with us to games, we would surely have shuddered at the prospect of bringing them into such an atmosphere. Much as we wanted to encourage them to be the next generation of supporters for our local team, we could not have risked bringing them to Valley Parade or any other ground.

I hope my fellow-survivors of the fire will forgive me for saying that perhaps we were fortunate to be Bradford City supporters from the late eighties onwards. We had already paid in advance a very high price for the progress that came in the next twenty years and are still paying a rather different, purely financial price for the promotions of the nineties. Victories on the field were watched from ever-improving stands; from more and more seats; and even after three-course lunches from in-house caterers.

The outsider would probably argue that the lurch back to the bottom division was attributable to the way the club was managed after the Premiership years, to the previous chairman’s ‘six weeks of madness’, to the two spells in administration and, generally, to that familiar malaise of modern football, overspending. We deserved what we got and shouldn’t complain about watching fourth division football.

Most of us don’t complain, although we wouldn’t be human if we didn’t compare the facilities at Valley Parade with those at grounds we haven’t visited for a few years. Not all lower league grounds are still rooted in the 1980’s. Some clubs have excellent modern stadiums, even though their teams are playing in Leagues One and Two. Others have at least a partial excuse for poorer facilities, having just come up from The Conference and with very limited finances to develop their grounds.

But it’s not just about seats and prawn sandwiches. What has really changed for the better in professional football is the attitude towards spectators. Directors have realised that they have to run their clubs on commercial lines. They have to treat their supporters more as customers. Safety is still an issue, so visiting fans are kept apart from home supporters. Stewards are not there just to show people to the right seat. It isn’t quite like working in a theatre. But then the Romeo supporters at the Old Vic don’t hurl insults at the Juliet fans, do they?

Bradford City supporters should be the last people to argue that other clubs should spend more on improving their grounds. Those who live in glass stadiums, etc. But attitude costs very little. I was quite getting the hang of being a ‘customer’. Some of the grounds where I have been spending my money of late have not had the facilities I had been accustomed to. But the clubs in question usually had genuine explanations and almost always gave advance warning. If I hadn’t been prepared to risk the uncovered terracing at Accrington, I needn’t have gone. They told us in advance, our club printed that warning in the programme and I went with my eyes open.

Other clubs have given me a choice of standing in the open or sitting under cover. Macclesfield, for example, told us in advance that there would be a limited number of seats available, so we got there in good time to make sure we were not left out in the open. They realise that not all visiting fans want to stand outside. Some do, but we less young ones have become accustomed to covered seating. So, within their understandably limited resources, well done to Macclesfield for giving us a choice.

And so it was that my travels around the fourth division had persuaded me that even the lower league teams had accepted the need to look after the fans, as far as finances permitted, and that they didn’t assume we were all teenage hooligans. But all that confidence in the better, more customer-friendly game came to an abrupt end at Edgeley Park, the home of Stockport County.

I’d been there as an away fan not that long ago. Three years back, on an early season sunny Saturday, we had had the ‘Macclesfield’ choice, except that the open area was seating, because Stockport had spent some time in what was then called the First Division, where all-seater stadiums were compulsory. This time around it was early March and the weather forecast was for strong winds and driving rain. So, once again I wanted to make sure I got a seat in the covered area. There’s nothing quite as bad as sitting in the pouring rain. If you are uncovered, somehow it feels better to stand up and get wet.

What a disappointment, then, to discover that, contrary to previous recent experience and in the absence of any pre-match advice, we were not allowed into the covered seats. They were to be kept empty. There wasn’t even the old explanation about keeping the fans apart. As I said, three seasons back we could sit in there, with the home fans much further down the touchline and well away from the visitors. But this time those covered seats were just empty, as if to taunt those of the visiting fans who really would have liked the opportunity to sit under cover.

A few tried to shelter from the driving rain by walking to the corner nearest to the empty seats, where the stand provided some protection from the strong wind and rain. The reports of the stewards’ reaction to that harmless and understandable movement do not make happy reading in the context of customer care. The situation was exacerbated for me by the news from a friend that he had been to the same ground earlier in the season and seen visiting supporters, admittedly in much lower numbers, in those same empty seats.

I thought all of football had long since cottoned on to the notion that for every young lad who was prepared to stand in the pouring rain with his shirt off there were three or four couples who wanted to bring their children into a comfortable environment. It’s called customer choice and, while football cannot safely give the fullest range of such choice, in most cases it costs very little and in all cases it encourages the very supporters professional sport needs to attract.

At the start of the week when 700 Bradford City fans turned up at Edgeley Park their club had just won a Football League award for a revolutionary ticket pricing scheme aimed entirely at making football affordable in one of the best appointed grounds in the lower leagues. Maybe we have got too accustomed to safety, comfort and affordability, all in one package. I know that if I’d been seeking to make a good impression and achieve a higher income for Stockport County, I would have taken heed of that weather forecast and given the visiting fans the option of paying the same price the Stockport fans paid at Valley Parade to sit in covered seats. Maybe the Football League could think about how it wants its clubs to treat their fans and advise on minimum standards (finance permitting) of customer care.

The tiresome sound of a stick in a bucket

Nine years and change ago I started this here boyfrombrazil.co.uk website about a club that was aspiring to be in the Premiership. It was lead by a dogmatic, bluff chairman and had a team of exciting players under the eye of new, young manager Paul Jewell and while everything around the club is utterly different there is one constant in the fact that from that day to this there has been a rumbling underbelly of a concept that Bradford City would be improved by a new manager.

The history books of this club never include the talk against Paul Jewell - he is airbrushed to perfection - but at the time there were plenty of voices suggesting that if City wanted to be a serious contender for a Premiership club the season after the anticipated play-off failure of 1998/1999 then they would have to appoint a “proper” manager. During his time in the Premiership Jewell did not enjoy the universal support he is credited with now.

Chris Hutchings enjoyed no support and a change of manager from him to anyone would be an improvement except - of course - it was not and Jim Jefferies quickly had the same murmurings which became a cacophony and on and on through Nicky Law who must be sacked or we would be relegated but Bryan Robson got us relegated and on to Colin Todd who would take us down so had to go but of course we went down…

At the moment there are people talking about the qualities of Stuart McCall and Wayne Jacobs. People saying “I know he is a legend but…” and drifting off into some discussion of if the gaffer “knows what he is doing” as if football management were a map and a route could be planned through it.

There is a definition of insanity that has it that repeating the same action and expecting different results is the mark of that condition. Honestly - after trying a rookie, an experienced manager, a young guy who had done well in the lower leagues, an England captain, an jobbing football man - does anyone still believe that the solution to all City’s problems is in sacking the manager and appointing the best CV that comes along? That train of logic is so feeble as to question the capabilities of anyone who would suggest it.

Experience of following this club has told us that the next manager is never the answer.

Move back to the days of Paul Jewell and Chris Kamara and we see a club strong on infrastructure and leadership with continuity at the heart of it. This is not to suggest that Geoffrey Richmond had everything or anything right just that when he did things well the club did well and when he started to misstep badly the management changes helped not one jot.

City’s next manager after McCall will be no better. Jose Mourinho is not waiting to take over and if he was - as Avram Grant shows - management changes are the stuff of tweaks and not sea change.

All of which gives unnecessary oxygen to the idea that McCall is somehow an inferior manager to those around him in the division or other managers who currently have the job at 91 other clubs. He is young and learning and he makes mistakes but he also has triumphs. Criticism of the manager is plentiful but for every mistake there is a credit unsaid. Stuart McCall brought in Peter Thorne, Kyle Nix, Scott Loach just as much as he signed up Alex Rhodes.

For every curious set of displays by Paul Heckingbottom - he has struggled since signing full time - there is a success story like McCall’s handling of Joe Colbeck who is started to show real quality and consistency.

Likewise understanding the season was dead sometime ago McCall allows Rhodes the chance to show what he can do - not much in this writer’s opinion - as he looks to offer contracts out for next season. To sack a manager at this point is like sacking him for losing pre-season friendlies.

Sacking managers is just a bad idea - experience shows us that - sacking this manager goes past bordering on ludicrous and calling for him to be sacked is akin to vandalism of this football club.

As with Kevin Keegan at Newcastle it seems that being a legend is not what it used to be and Keegan and McCall get a couple more games before the firing squads are assembled. Legend is a fan applied title and the respect they given is the behest of supporters. What does it say about our supporters as some try chop away the legs of our “legend” as he takes his first steps in management?

What would it say about the supporters if we let the louder agitators in our community be heard louder than any other voice? This is especially the case when that voice makes all the sense of a stick being hammered around an empty bucket of swill and is just as sensible. A case could have been made for sacking some of the managers of the last nine years but the majority of dismissals are mistakes compounding mistakes.

All the voices who called for Nicky Law to be sacked never comment on Bryan Robson’s failure to turn the club around. The people who said Colin Todd should go do not accept the blame for the relegation to League Two.

Stuart McCall and Wayne Jacobs should be in charge at this club. End of story.

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