More About Geoffrey Richmond
League Two is beginning to settle into my mind. I’ve done a look up and down the list of teams - nothing very impressive - and I’ve come to the conclusion that the reason we are going to be at the same level as Rochdale is that the characterlessness of the club means we deserves to be at the level of Rochdale.
Characterlessness I’ll qualify. This season City have been subject to some appalling and frankly biased refereeing decisions and have had a share of bad luck that hampers most teams. Our reaction to these knock downs has been to hug the canvas for as long as possible. There are many reasons for this - too many loan players, a change in manager, losing key members of the squad, injuries, a hostile crowd, an inequity in the structure of the game - but few would argue that it is the case.
To escape this League Two the club is going to need major work and prime in that work is the appointment of a manager. Julian Rhodes wants someone in the chair by the end of May and he wants to talk to Stuart McCall about the job.
It is probably clear that City need McCall more than McCall need City but need him we do. No other names suggest themselves as being able to have the sea-change in atmosphere - who would boo a McCall team? McCall would get the shield of bullet-proofness for longer than other managers and might actually get some work done - and culture at the club.
Adding McCall to City could put a few thousand bums on seats, it could get people behind the club again. It could be the answer to all the minor problems that have added up to a major crisis for this club.
Make no mistake Julian Rhodes cannot keep bank rolling a City side that loses him money. We need McCall to return to kick-start all the things we need to turn the club around. We need a manager whom people want to do well rather than the procession of gaffers who it seems failure was almost welcomed for. I heard I don’t mind if we lose cause then Todd will be sacked
far too many times last year.
However it is said that McCall would not want to join a League Two club. That relegation has cut off our chances of getting the number four for his third stay at VP. Perhaps so.
To that all I can say is that Bradford City is in dire need - in dire need for the changes that McCall could bring - and should he decided as he has a right to that he can watch the club flounder from afar in what is in a very real and very serious way our hour of need then perhaps I hold him in too high regard.
A club’s legend - this club’s legend - needs to be prepared to get hands dirty otherwise what is the point of being the legend?
Bradford City’s problem since the McCall/Paul Jewell/Geoffrey Richmond days has been a critical lack of leadership. A McCall led City have a chance to establish a direction again - to rally under a banner so lacking under Colin Todd or Nicky Law - and stop the backbiting and arguments that go along with every game. Valley Parade could unify behind Peter Beagrie or John Hendrie but it would be behind McCall and the divisiveness of the last seven years could be put to rest.
Beagrie, Hendrie, Chris Wilder, Wayne Jacobs. Other managers could turn around the club but McCall - with the status he would bring - has the best chance to avoid a future in which attendances dwindle, in which Rhodes can no longer fund a club making less and less money every year, which is so far away from the top table of English football that the risible, lamentable trickle down hardly registers.
In the twenty five years since we were last in the bottom division football has changed beyond recognition. For most of those twenty-five years we put the club on a progressively higher footing but - and apologies to the sensibilities on this but it is a grim fact - we are at a storm front in football where the haves have and the have nots are swept away.
Twenty-five years ago we were in the have nots by some degree. We rose into the haves of the Premiership and the Championship and black balance sheets and entertaining football, we need to get back not just to have a better future but to have a future.
Twenty-five years ago when City started our last campaign in the bottom division in the first game we have a debut at right back to a 16 year old picked up after being released.
You can guess what his name was?
Donovan Ricketts let the ball go through his legs after Jamie Ward hit the ball at goal. Slowly it squirmed over the line. So slowly, so slowly.
Eight years ago I felt sick with anticipation. It was barely something I could understand and certainly was something that while I hoped for it I never thought it would happen. City - my team - were in a two way shoot out with Ipswich Town for a place in the Premiership. For sure we had lost to Huddersfield Town but as our form started to stumble so did the East Anglians. Eight years ago I could hardly believe it. It was hard to form in my mind.
But it was formed in my mind. It was believable.
Six months earlier City had played Sheffield United - who themselves were chasing promotion - and then Paul Jewell’s Bantams were second bottom and people were saying that Geoffrey Richmond was frittering away the talents of the recently returned Stuart McCall by allowing him to be managed by the Scouser. The game ended 2-2 but the way the Bantams organised themselves that day convinced me we would be in the play-offs at least.
So eight years ago I could believe it was us or Ipswich to follow Sunderland into the Premiership because on the field and off it we were a superbly run club. Jewell had a team that played effective, percentage football and Richmond - turning a profit every year - led a tightly run ship.
I could believe it because we were a well run club at (the vast majority of) levels and perhaps it was naive but my sense of social justice tells me that when you do things right good things happen. Not that the cream rises to the top but rather that the top is layered with people that do things in the right way.
I could believe it.
I guess the second goal was unlucky. A shot cannoned off the post and Ward was the first to react it it. Ricketts did well and shot glances around the area as if to ask Am I playing on my own here. Rebounds always seem to fall to them when you are at the bottom don’t they? We never seem to get there first. Bad luck.
Move forward a few years and I’m standing on the pitch with a dozen other City fans watching Geoffrey Richmond argue with Matthew Ward a Daily Express journalist - about the merits of the Italian footballer he had unveiled as a new signing half an hour ago. We stood in the centre circle watching Richmond ebulliently wag his finger in Ward’s face as Ward impressively went toe-to-toe with the powerful figure of the Bradford City chairman.
The sun beat down on Richmond as he told Ward that Bradford City would no longer be considered a small club and as he said it from the corner of my eye I noticed recently installed manager Chris Hutchings wandering the full length of the field untroubled by press men or supporters and in retrospect Richmond’s ebullience was his bullish attempts to keep the club together following the departure of Paul Jewell.
For the first time Richmond was putting his not inconsiderable efforts into the wrong area so badly and it bore such consequences. Richmond was no longer running the club well and the club was running away and the debate on the scale of Richmonds (mis)management and the effects of external elements in football will go on forever but unequivocally in the Summer of 2000 with Richmond out of control and Hutchings a shadow Bradford City were a badly run club and a year later we deserved relegation.
It was irritating to see a team show so little fight. Bill Shankley said that he preferred to use the language of the people and that he would not call a player lackadaisical when he could call him lazy. Omar Daley is a lazy footballer and he while he is not alone today there are too many players on the field for City who are not invested in the future of the club. Too many loan players so do not need to perform and too many last year of contract players who can see the exit door. How have we got to a position where you can write the names of the starting eleven down and you cross off the ones you think you will see next season rather than the ones you thing will go: Ricketts, Edghill, Wetherall Will he stay not being manager?, Bower Better than Div 4, Clarke , Daley, Johnson, Schumacher Out of contract, would be good to get him to stay, Parker, Paynter, Weir-Daley Rumoured to have a two year deal on the table - who offered him it?
How can a team play well when so few of the players have anything invested in the future of the club?
I stood outside Valley Parade - this was three years ago - with Bradford City Supporters Trust chair (and the reason we still have a Bradford City, but that is another point) Mark Boocock and we waited for administrator Kroll to get an agreement on the CVA document that would end City’s second spell of administration which had come about after Gordon Gibb and Julian Rhodes had fallen out and the club had slipped into League One.
Gordon Gibb would not agree to the terms of the CVA which left the one hundred year old club waiting for one of our former players - Ashley Ward - to agree to drop his objection and take the club over the needed percentage of agreed creditors but Ward was out on the training field and could not be reached and so we sat in the Banqueting Suite which stands above a place were 56 people died and in a location where professional football had been played for a century waiting for a guy who did very little for his £18,000 a week to get out of the shower and decide if the club would continue or if it would be liquidated.
So we waited and we talked to one of the officials of Kroll the administrator and asked him about the future of the club and he saw reason for optimism because unlike the rest of League One we would not be riddled with debt so “all” we had to do was to get income over expenditure and we would be debt free. We pondered as Ward finished his shower and told us we could continue to be a City with a football club and I walked away thinking that this surely, surely is not how a football club should be run.
Jamie Ward ran fifty yards pretty such unchecked before putting in a shot which Mark Bower turned into his own net. 3-0 and all the booing to date - the chiding of good players and the atmosphere of poison - has cheapened the criticism given out to some players who are not even going through the motions.
Six months ago Colin Todd was not sacked not as a solution to get the playing side back on track or to flood the club with new ideas on how to play the game or even to change the focus of the system to a more or less direct game but as a punishment because results were bad and as a sop to the fans who wanted rid of him. Sacking a manager is a way to effect a change to bring improvement but it is not a change in itself. Julian Rhodes is a good man, a good fan and he is applauded for his innovations but decisions often outside his control have been poor. The debts we have no are caused by bad decisions, the way we ended up paying rent of our own ground was a bad decision and yes changing managers without ever effecting a change on the field was a string of bad decisions.
So slowly the ball crept over the line. So slow the decline of this club but along the way bad decisions have been made metronomically - from the boardroom to the pitch to the stands - and this is by no means the lowest Bradford City can sink.
League Two? Can I believe it? Of course. Seven years of bad decisions should result in this.
Some years ago while Bradford City were parking next to extension I managed to see a copy of the financial reports for the failing business that was Bradford City AFC. It did not make good reading, in fact I had to hold back a tear. If people knew some of the things that had gone on not to put the future of this club in jeopardy but afterwards and by some of the people who came to refinance us then…
Well then people would be marching on a local theme parks demanding answers.
To be honest Bradford City fans do deserve answers about what has gone on with the money at Valley Parade and they deserve the truth. Mouth shut agreements on some parties and a fear of litigation on mine prevent this truth from fully being told and perhaps that is a good thing because to paraphrase Aaron Sorkin’s play We can’t handle the truth
Or at least some people cannot and so Julian Rhodes is set on the defensive talking about being insulted by comments that money had been taken out of the coffers and defending sanctioning the departures of Dean Windass and Jermaine Johnson.
Rhodes never says that Windass’s departure could have been brought about by the vague campaign of criticism which lead to hate mail and death threats the player suffered nor does he say that the £500,000 for Jermaine Johnson was ridiculously good money for a player who would be publicly balled out on the field for his selfish play.
Rhodes makes it clear that selling Johnson allowed the club to continue trading. That is a no brainer. Rhodes says
The facts of the matter are I had to do what I had to do to keep the club going.
Rhodes has been in charge at Valley Parade for seven years and faces his second relegation in that time. He faced a shrinking income stream which has been turned around and a climate in football where the kids of Bradford no longer sport Manchester United shirts but increasingly don the colours of Barcelona and LA Galaxy and football is followed from an armchair.
He faces a football world in which money is poured into the top level and the trickle down is pitiful. He faces hyper-inflation at the top level dragging wages up for all and he faces that with his own failing laid bare.
For Rhodes has made mistakes in running the club but like Joe Colbeck, Valley Parade and the claret and amber striped shirts it is not a case that as Bradford City fans it is our job to find these faults and magnify them but rather accept them, hopefully guide and try minimise where they occur. Selling 25 year season tickets (Not something Julian Rhodes did, a Geoffrey Richmond innovation) was a mistake but it has been accepted, representation was made and a solution found that all were as happy as could be with.
The truth that the 5% of City fans who Rhodes accuses of shouting loudest against him cannot handle is that as good or bad as Rhodes may be he is the only option to manage and own a terminally holed business that continues to trade at a loss long after any normal business would have been liquidated.
The truth is that Julian Rhodes has not sucked the money out of City - City have sucked the money out of him.
This is not sycophancy or obsequiousness, it is honesty based on having seen on paper the facts that stare Julian Rhodes in the face on a daily basis. The man has failings and I would run the club differently perhaps but make no mistake that without him Valley Parade would look like The Odeon in Bradford City Centre and Bradford City would be out of business.