More About Jim Jefferies

The problem with Nicky Law and why Geoffrey Richmond never managed England

Back when the Premiership turned sour there was more than a hint of a suggestion that Geoffrey Richmond picked the Bradford City team. Now most people look back at such reporting and scoff at it’s faintly ludicrous nature but at the time it sold a few newspapers and made a bit of a splash.

Geoff was a great publicist, he whipped up a frenzy and put ambitions higher and he also ran the club into the ground and nearly buried us. Your view of Richmond depends largely on which side your bread is butter and that’s fine with me but regardless of the merits of the man very few people, in fact no one, would say that he had the talent or knowledge to manage a football club into the Premiership.

People have skills in some areas and are weaker in others. As my erstwhile colleague Roland Harris pointed out if Richmond had done what everyone had said then he should be England manager but Richmond’s skills laid elsewhere.

As do Nicky Law’s.

Do not misunderstand me, Law is a decent team manager despite dropping the ball against Darlington and generally not showing much in the way of tactical acumen, and he is a step above the majority of voices that call out for a team of entirely attacking players in the midfield but his real skils are in evidence before the team takes the field.

Law is a man motivator for one, he gees up the City team like I have never seen and builds team with real character. The 2-2 draw with Norwich City was the latest in many examples of this never say die City attitude that Law has engendered and if you want to know what a football team is like without that thing back to Nicky Law’s predecessor Jim Jefferies.

Law, and by extension Law’s backroom team, have a good eye for players. Simon Francis is attracting interest from other clubs and while I would never sell him if he did go on the market one would expect a couple of million at least for him. This would be revenue generated by Nicky Law just as the bad midfield that cost us a place in the next round of the League Cup was money lost by Law.

Of the players Law has brought into the club the likes of Francis, Tom Kearney, Ben Muirhead et al look like quality and cost nothing. Compare that to the £1.3m that Paul Jewell flushed down the toilet for Isaiah Rankin or Chris Kamara’s criminal waste on John McGinlay. Paul Evans has done little to impress since his early burst at Valley Parade but unlike Kamara’s folly from Bolton it is not for the want on effort. He picks out a good player and has never, ever gone anywhere near as low as previously managers who brought us a return of Peter Jackson, Darren Morgan, Darren Tearcy, Steve Gardener, Robert Zabica, Lee Todd, Bruno Rodriguez, Ashley Ward and on and on…

Nicky Law is focused on youth and there is a feeling under Law that the likes of Tom Penford, Kevin Sanasy, Jake Wright and Peter Folkes will not only get a chance but will be some good. The emergence of Simon Francis and Danny Forrest defined last season, compare that to signing Neil Redfearn and Dean Saunders while never giving games to Scott Kerr and Gareth Grant. Kerr and Grant both faded away but then again so would Mark Bower if Law had not blooded him at the end of the season before last and now Bower is regarded as worth a first team place and perhaps Scott and Gareth might have been the same. They might not have been but because the will and the structure to blood them was not there we never found out. As sure as Nicky Law could not see the problems on Tuesday night is the fact that the reforging of the club as a youth team is in no small part down to him.

These are Nicky Law’s skills just like tactics are his weakness.

I mention this because talk has started against Nicky Law and while these are not a defence of the manager, they serve to create a context in which to talk about axing the former Chesterfield boss in. If, as some chatter in pubs would have it, we do get rid of the manager then we might get someone who can pick a more balanced midfield but fields a team of quitters (Jim Jefferies), wastes money on bad players (Chris Kamara) or ignores the youth of the club (Paul Jewell) or perhaps all three.

Aside from the obvious, that the culture of sacking managers every couple of years at Valley Parade has brought us very little success in the past 100 years, for my money at the moment Law brings more to the club than is lost with dodgy team issues and those problems are far from intractable. We could sign up a good coach or we could just do for Law what Law does for the likes of Francis and Forrest; acknowledge he is learning his trade and allow him to make mistakes on the way. This is not a 55 year old set in his way Jim Jefferies with whom the best thing to do was to cut our losses, this is a guy who engages everything for his role at Valley Parade and his failures are caused by personal limits, not as in the case of Jefferies, cause he can not be bothered doing things properly.

This could all change, Law could so no progress and in six months or six weeks time it might be clear, as it was with Jefferies, that things are not going to change at which time we have to look at what we would be throwing away in the name of improving the tactical abilities in the dug out but I hope that day does not come because I’m tired of watching managers struggle with other manager’s teams and want to see City commit to something for a change.

Nicky Law with a wry smile

For as long as there has been a BfB Bradford City has been a club about balance between three elements: The Chairman, The Manager and the Players.

The Chairman is and always has been Geoffrey Richmond. For a time he held total power over the club. The Summer of 2000 saw Richmond virtually in total control at Valley Parade with a manager who seemed uninterested in signing players following one who simply did not want to add to his squad, honourable intentions for Mr Jewell back then who, unlike Jim Jefferies, did not want to bring a player in only to bog off a month later.

The manager’s at VP in recent years have varied in power. Chris Kamara’s grew too much and it is rumoured that that is why he got the chop. Paul Jewell had some but failed to use it. Chris Hutchings was powerless, Jim Jefferies seemed to think he should be given power over the entire club, something that no team allows its manager in this day and age.

Nicky Law will enjoy the sort of power that Paul Jewell started with at Valley Parade. His is Richmond’s anointed son and like Jewell he is one that not many in Bradford would have selected but like Jewell he has impressed when working in difficult conditions. Chesterfield won promotion twice last season following the nine point deductions and sanctions just as PJ showed his metal at City in the weeks after the league had been given up and he would now allow the players to coast out the fixtures.

In selecting Law Geoffrey Richmond has reverted to his post-Lennie Lawrence philosophy on football managers, that there importance is limited. Without wanted to play down the involvement of Jewell and Kamara in there successes too much it would seem that Richmond believes that a successful manager is only successful because of a wider achievement by the club at all levels. Jim Jeffries, it would seem, was no more needed in the First Division than Benito Carbone was. If the club is going in the right direction then all involved: players and manager, seem to perform well. If not then they become expensive luxuries.

It is an open secret that the feeling at VP toward Jim Jefferies is one of great disappointment. They believed that in appointing a “proper” manager who had experience at a higher level and “the nouse” in the game they would get something approaching a Carbone on the bench, someone who could add a little spice to turn draws into wins and would get a little extra from there charges. What they got was Carbone on the bench. It does not take a highly paid manager with respect in the game to tell you that the expensive Romanian on the wing who does nothing is not worth keeping and if that is going to be the sum positive of his involvement then why not go for another cheaper man who will be able to do lat least that.

Jim Jefferies looked on City as a curse, Nicky Law sees us as a God send. Perhaps after a 0-0 draw with Coventry we would not have to suffer Nicky Law downbeat on Five Live sounding like his car has a flat tyre Jefferies style. Perhaps Law will have the enthusiasm of a man with a chance to better himself, not one who is slumming it, which was the vibe that Jeffries exuded.

Perhaps in final reckoning of Jim Jefferies and as a way t point to why Nicky Law if not a better football manager, may be a better City manager, was that Jefferies attitude to the job transferred itself to the pitch. If Jim had an escape route planned, as he seemed to think he had and hinted at once or twice, then the players could follow. If Nicky Law messes this up the only way is down.

In other managers in the same situation as laws, those elevated from the lower leagues, there is hope. John Gregory was doing nothing at Wycombe when Doug Ellis swooped to take him to Villa where he seemed to perform minor miracles considering the apathy of the west midland’s crowd. Sam Ayladyce has learnt his lessons in football the hard way, one doubts that any Bolton programme would include directions to Wembley during a semi final now, but wins over Liverpool and at Old Trafford suggest that he has learnt those lessons well. George Burley at Colchester, Glenn Roeder at Gillingham. Dave Jones at Stockport and Stan Ternant all over the place. All are doing well and suggest that to a certain level the need for former Internationals who have never dirtied their hands in the lower leagues might be alive. How Law will motivate a Lee Sharpe or should he come back a Benito Carbone is anyone’s guess, but if Glenn Roeder can get a team with Paulo Di Canio and Freddy Kannute playing then anything is possible. John Gregory’s treatment of the once great Frenchman David Ginola may be a better indication of the future under Nicky Law. Shape up or ship out, not a message that will be disheartening to city fans, who are especially distasteful of players who do not give there all.

The third in the triumberate of the Bantams is the players. For a time the players power manifested itself in Benito Carbone, but for the main Stuart McCall lead those who wear the claret and amber. McCall flexed his muscles of later and Jim Jefferies seemed to pay the price. It would never be easy for the Scots manager to carry on after the McCall bust up and Nicky Law would be well advised to make sure that Stuart is kept sweet. Aside from the fact that any team picked from the City squad that does not include McCall is plain wrong, the skipper is more than worth his place in the side on his own performances, the extra he adds to those around him being a superb bonus and the model for all captains, the supporters would prefer to see McCall kicking a ball for the Bantams as long as he wants to and not have his career cut short by a manager.

For McCall the position seems clear. He must play out the last months of his City contract and then find a club to manage. In a year’s time after that Nicky Law will have either succeeded or failed with the Bantams, GR’s fuse running to 18 months at best, and McCall can send a justifiable application for the role. If Law is successful, and here is hoping he will be, then McCall will have to wait longer but no doubt the chance will come and Stuart had better be ready.

Nicky Law said the Bradford City job was a chance that he feared would never come. He has served an apprenticeship garnered enough respect to bring him to the notice of a bigger club. If Stuart McCall has hopes of managing the Bantams he must do the same.

Not that this should affect Law any. His role at City now is clear. He must spend the next four months getting to know the players, he is spoil for quality at this club and is right when he talks of underachievement, and he must get them playing attacking football, not leaking goals and towards the top ten of the division. Should he do that the Winter War Chest that Jim Jefferies could not find the keys to will be opened for him to make a small signing or two to make a play off push for the Bantams.

If not then Mr Richmond has proved that a manager is replaceable.

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