More About Mark Lawn
29 points separate leaders Bradford City and second-bottom Bournemouth going into this one; though no one, least of all those who chose to boo the team off at half time last week, should be fooled by the deceptive nature of League Two.
The Cherries are one of three teams who began the season on minus points due to financial difficulties, with the early indications already suggesting this year’s relegation battle will have ultimately been decided before a ball was kicked. A good start was clearly vital and, while one of the three, Rotherham (deducted 17 points), would now be occupying a play off spot had they started on zero, for Bournemouth (17) and Luton (30) the prospects are already looking grim.
The away fans dedicated enough to make the 540-mile round trip will arrive at Valley Parade having yet to celebrate a league victory this season and could be forgiven for feeling a touch bitter. Were it not for a ten point deduction last season they’d have finished mid-table in League One, now they’re facing up to non-league. It’s difficult to argue with the logic clubs who spend beyond their means should be punished, but the loss in revenue Bournemouth can expect should they go down is hardly going to help matters. Are Boston and Halifax uncomfortably closer than they’d like to imagine?
Such financial problems are thankfully a thing of the past for the Bantams, though the resultant lessons should not be forgotten. This week Mark Lawn has talked about promoting the Bradford City brand in America but behind those headlines were some interesting, if unsurprising comments. The Rhodes family and Lawn pushed the boat out during the summer and this will result in the club losing “a fair amount of money” this season, which they will cover. More investment is welcomed and Lawn has made it clear that this summer’s considerable transfer activity is unlikely to be repeated.
All of which means the club has taken a gamble of sorts on gaining promotion this season and, while the risk of it causing financial headaches later is faint, the plight of clubs like Bournemouth should remind us supporters that relative high levels of spending should not be demanded if things don’t go to plan.
The early indications are that the summer transfer activity has left manager Stuart McCall with a squad capable of matching the club’s ambition. He’s likely to name an unchanged team for the sixth consecutive league game and the benefits of building familiarity are evident. Rhys Evans keeps goal behind a back four which failed to convince last week but has earned three clean sheets from six. Paul Arnison still has something to prove but the form of Graeme Lee, Matt Clarke and Paul Heckingbottom has been pleasing, so far.
In midfield Lee Bullock and Paul McLaren are developing a decent understanding, with the latter playing a deeper role to enable the former to get forward more. Omar Daley and Joe Colbeck took most of the plaudits last week and will consider the muted response to their efforts from those supporters who’ve spent the last couple of seasons yelling abuse at them a victory of sorts.
Up front Peter Thorne continues to suffer from minor injuries but continues to find the back of the net, while Michael Boulding’s brace last week will help him to settle. There have been minor questions raised by some over the former Mansfield man’s start with City, but he’s looking sharper with each game under his belt.
Boulding will do well to match Stuart’s opposite number’s enviable goal record. Former Bantams striker Jimmy Quinn has sat in the away dug out at Valley Parade before – a 3-0 defeat for Swindon during our promotion campaign 10 years ago – and will have similar limited ambition for his current team this season. No Cherries player has managed more than one goal so far this campaign but, in Lee Bradbury and Darren Anderton, they have players of some pedigree. Striker Brett Pitman is also one to watch.
A home win is expected of course but, as Exeter threatened to prove last week, assumptions can be dangerous. City have pushed the boat out this season and the early signs are promising, but many battles lie ahead. As Stuart has stated, it’s how you finish which counts and it should be remembered how challenging it will be to realise our ambitions next May.
Only four teams will be promoted from League Two this season, even if only 21 began it standing any chance.
Remember when Michael Boulding was a bit dodgy, a bit of bother who wanted to sign but only if we would take his brother?
Remember when Darren Moore snubbed us for what looks like one season of Championship football and we had to ‘make do’ with Graeme Lee?
Remember when Omar Lazy used to get groaned at every five minutes?
Remember when City used to lose at home?
These ideas and loads like them have changed at City so quickly that the club seems to have altered itself over night. Going top of the league seemed a long way away after Huddersfield but we are and suddenly Stuart has a whole new set of problems.
How are we gonna get rid of Daley has become who will come in for him at Christmas? Boulding is starring and the summer is long forgotten. The City who no one ever thought much of are now expected to win every week. Hell even the full backs can go 90 minutes without being jeered.
After eight years of falling how quickly it has all turned around. How ready we are to have some feel good factor. Sure this is a good month and not a good season but the quickness of the people with brains to condemn the morons who booed on Saturday suggests that the City fan has a bit of belief and wants to enjoy his football again.
All this the result of two good months? Probably not.
Hard work on and off the field by Julian Rhodes first to keep the club and Mark Lawn to build it. By Stuart McCall and Wayne Jacobs and by a group of players prepared to put in hard work. Barry Conlon I’m talking about here, showing everyone that giving your all is the minimum.
So to us City fans. Away from home everyone is a Barry shouting and cheering but at home we have some of last season’s Omars needing to turn their performances round and believe in the team a bit more.
The good news is that we can do that turnaround at the speed of thought.
There was a sense of vulgarity to the whole thing.
Man City supporters, trying their best to ignore reports of a poor human rights record and corruption charges this past year, had run out of patience when their ‘ruthless’ owner Thaksin Shinawatra was suddenly unable to buy new players. On transfer deadline day he was ousted, collecting twice the money he’d paid 12 months earlier – by the Abu Dhabi United Group (ADUG).
Man City fans were celebrating suddenly becoming the richest club in the world.
In the few remaining hours before the window closed, the new owners managed to cause enough of a stir to suggest the Premier League’s natural order might be threatened over the next few years. “We can win the Champions League in 10 years” has been the cry, amongst boasts of signing the world’s best players in January. Despite having just broken the British transfer record – £32 million – to lure a confused Robinho to Eastlands, the club will apparently have no problems – financially or ethically – spending £120 million on one player to help make those dreams come true.
Not so long ago, as Kevin Keegan will now have time to tell you, football clubs succeeded through clever management, shrewd buys, developing youngsters and adopting better tactics than others. In the modern day, the way to succeed in “the most exciting league in the world” is to have more money than your rivals. For how well the likes of Martin O’Neill, Harry Redknapp and David Moyes have managed their respective clubs, the glass ceiling just above their heads means they’ll achieve little more. After a superb season last year things are unravelling at Goodison, due to money of course. Everton can’t match others’ spending power and their Chairman, Bill Kenwright, offers the solution that the club needs a billionaire owner themselves.
Do billionaires grow on trees? One can only respect people who have built up vast fortunes during their lives, but also question why they would want to invest in a football club. Do they just have so much money that they want to get rid of some by donating it to clubs, or is it more likely that what got them to the level of billionaire in the first place will play a part as they eye up TV money, loyal fans and corporate facilities? Sure, come in and spend £80 million to get your new ‘toy’ into the Champions League cash cow, but ultimately most will collect a profitable return.
Man City might be the exception, just like Chelsea with Roman Abramovich, but the price of success will be felt somewhere. Without a hint of sorrow, Man City Assistant Manager Mark Bowen has warned his club’s youth players that they’ll largely be ignored in favour of paying over the odds for the world’s best players. As Man City start rising, so to will their worldwide fanbase. They already joke about overtaking their neighbours but, after years of self-smugness at been the club true Mancunians support while Man United’s followers hail from Essex, their die-hards might have to get used to the people sat next to them at games having funny accents. If Man City were a band, they’d be accused of selling out.
Last week someone asked me if I was jealous no billionaires were eyeing up Bradford City and I surprised them with my negative reply.
Suddenly having the relative fortune to buy the best players and rise up the leagues might seem exciting, but the price is one we’d more than likely have to pay. Would a billionaire appreciate the virtues of offering supporters cheap season tickets? Would they think there was a point to the youth team? Would we bother harbouring links in the community? Already Mark Lawn has uttered the ‘brand’ word when talking about City, but it’s a long way removed from the rampant commercialism of his Premier League counterparts.
Of course the Bantams were guilty of throwing money in pursuit of the elitists’ dreams eight years ago and the consequences are still with us. The aim, during those six weeks of madness, was to speed up the club’s growth beyond its natural resources but, unless you have an Ambromich or ADUG to soak up the losses, it’s a huge gamble.
We learned some harsh lessons when reality set in but for all the misery it has caused, not just to us supporters but the people who lost money due to our actions, one also wonders how happy we’d really be had it succeeded and we were now a regular Premiership club, when even the wildest of ambitions would stretch to no more than touching that glass ceiling.
Back in the big four, Arsene Wenger has made laudable noises about ensuring Arsenal becomes self-sustaining in a few years, rather than relying on the pocket of a rich owner. He’s pinned his faith in a youth system which, while not above criticism, has reaped great rewards. Their impatient fans might not agree but, if the team takes a few years to succeed, it will still be all the more worthy for doing it the right way. Some ran off into the sun at the whiff of more money, but Arsenal are building a team of players fully committed to their club’s cause.
Stuart McCall did not use money to persuade those who joined this summer; he used his own ambitions for glory and the club’s biggest asset, its fanbase. Last week Stuart revealed that promotion this season would surpass anything he has achieved in his football career.
“I have been lucky enough to realise a few dreams in football but promotion this time around would mean everything. How much? Put it this way, I can’t see Alex Ferguson getting more pleasure than I would from taking my team into League One. That might sound daft but it illustrates just how deeply I care about Bradford. This club is in my heart and soul. Every win we get gives me so much satisfaction, it’s unreal.”
Should Stuart succeed, we’ll be looking back and noting promotion was not achieved because of throwing pots of money at it; but by using the club’s resources to build a hungry team desperate to succeed, having gone through years of hardship as punishment for going down the route of spending beyond our means. In it’s own way that will make the achievement seem greater and be celebrated wilder – the feeling we’ve earned it after years of punishment.
Two years ago this site looked at how the club could arrest itself from the decline and, while there has been more misery since it, some of those ideals have been followed. Success can be an overnight thing when money’s thrown at it, and of course it shouldn’t be forgotten that the investment of Mark Lawn has speeded up our recovery, but it can be hollower and raise headaches further down the line.
It might be a long time before we play Man City on merit again, but if they are now living the dream it’s not one all of us are interested in pursuing anymore. Reality could prove far more enjoyable.