It was a busy time for Bradford City as the domino topple began.
First City were assured of staying at Valley Parade, then the talk was of having one of the bigger wage budgets. The wonderfully enthusiastic Ross Hannah – a man who could teach the club a thing or two about PR even if he does not get goals – started talking about the new training facilities before Peter Jackson was finally nailed down with a one year contract.
Breathless, and then some, for City fans who seem to have had a summer of worry lifted. In its place came flooding a sense of optimism.
How appropriate that optimism is is questionable.
Peter Jackson arrived at City taking over from Peter Taylor who saw his side picking up 1.16 points per game. Jackson took over and achieved 1.08. This is mitigated by the idea that Jackson was using Taylor’s team just as Taylor was using Stuart McCall’s. The horror of repetition comes when one notes that both Peters had one year deals.
Jackson does not have time to shape and build a squad. Like the man before him he has to – because of his one year deal – make a winning team from day one.
As another Peter (Cook) said we have learnt from our mistakes and can repeat them exactly.
Mark Lawn told us that Peter Taylor’s one year deal was all the club could afford but – unless Jackson has managed to increase his week to week wages pro rata by over 500% – this is not the case with the new boss.
It is no negative reaction to Jackson to say that he will be as subject to winds and ghosts and outrageous fortune as his predecessor. I would love to be celebrating promotion in May next year but I’d prefer that at that time I was following a club that was following a plan for progress than one which was changing everything once again to rush a promotion campaign and the chances of that are once again left in the lap of what happens on the field.
Jackson needs to get lucky. Lucky with injuries, lucky with his team blending together, lucky with the players he can sign, lucky with the run of the ball in August to start building belief. Personally when it comes to luck in sport I’m with golfer Gary Player – the harder you work, the more lucky you get – and in Jackson I see a man who will work harder than most.
Still Jackson and the season offer little reason to assume that this year will be better than last. The budget is big, so it was last year, the manager has had experience, so was it last year. I have hope that Jackson’s 442 is a much better week to week formation for a League Two campaign and the new facilities are a reason to be cheerful.
However with the fear of financial oblivion gone and the worries over Odsal removed Bradford City have been able to perform the slight of hand of putting together – more or less – the same proposition as last season and having everyone excited about it. It is selling your 10p each lighter as ten for a pound, and yes it is the sort of trick that man used to pull.
It remains to be seen though if this time the promotion push – rather than the club building – will bear fruit because every year in which the push to get out of League Two goes ahead of improving the club the gap between City and the League One and higher clubs we aspire to join increases.
Mark Lawn and Julian Rhodes deserve the optimism though having backed up their ownership of the club financially once more and shown some innovative smarts while doing so. There are few reasons to believe that next season can be any worse than last and a couple of reasons to believe that it will be better, foremost amongst those being the brush with oblivion in the summer may have focused the mind of all at the club be their directors or supporters away from the ideas of inter-fighting and towards what we want for the future of the club.